Media-shuttle^TM Customization - We gather specifics for the customization of your Media-shuttle

Your organization may have specific business functional requirements that require the customization of the actual Media-shuttle.  For instance you may want the Media-shuttle to include a chat feature that allows two way communications with the consumer of a live event, so that the Media-shuttle presents an interactive experience as opposed to the passive presentation of the streamed content or you may require the addition of a rolling advertisment.  In this scenario the Media-shuttle would appear as a console presenting the streaming video content with a chat window interface presented along side and a window containing scrolling ads.  As a matter of fact the ad window could be a nested Media-shuttle giving more control over the ad content being displayed on a per client or per site basis.

Media-shuttle Branding

We know that your business is unique and therefore your Media-shuttle should have a unique branded appearance and set of functions unique to your media presentation.  Our Graphic Design division along side our Professional Services division will custom design the Media-shuttle interface to deliver your content or your clients content, if you are a distributor, in a fashion that promotes your brand and offers an accompanying business tool set that enhances the content consumption experience.  The customization has no effect on your web site or your partners web sites.  All the customization we speak of here, is related to the Media-shuttle presentation that is viewed once the Media-shuttle trigger is clicked on from your various web sites or the email messages that you have sent out to promote your content.

Productization

One important aspect of marketing on-demand content as the market matures is the ability to sell it as a product and make the offer compelling for the consumer.  You most likely will have a web site or a series of web sites or your partners will from which content is made available.  It is important for your content to be easy to integrate into your various marketing initiatives or launch points without having to go through a lengthy and tedious integration process or having to reinvent your offering.  Sometimes it is essential to reconfigure your offering but other times you just want to supply the content library, ready to go.  The DeO solution makes this a reality.  Set up the library once and from that point on it is modular and configurable.

Packaging options are important.  Titles can be presented as part of a library or as single titles.  They can be consumed as single titles or titles can be bundled.  Sometimes it may be necessary to offer compilations and to accommodate this, titles can be streamed as a series.

Deo libraries are modular in the sense that sections can be added or removed and titles within sections can be added and removed with ease.  The benefit DeO presents is that where ever the version of the library exists that is being modified it will reflect the changes at all published launch points under DeO Media Deployment Platform control.